Professionals working in the reggae field take part in training!

The third module of the Training Course of the project São Luís, Ilha do Reggae, carried out by Prefeitura de São Luís, through Secretaria Municipal de Turismo, and Comissão Integrada do Reggae continues this Tuesday (07). The course, entitled “Gestão em Marketing” runs until this Wednesday (08), from 3pm to 7pm, in the auditorium of Setur (Rua da Palma, 53 – Centro), and is aimed at professionals linked to reggae.

The module is being taught by the professor and marketing specialist, Fábio Abreu, who is addressing concepts, principles and tools of Marketing, associated in the context of reggae business, to provide improvements in the business management of services.

The first module of the project's Training Course addressed the topic “Gestão de Negócios” and was taught by the professor and doctoral candidate in Tourism, Clézio Amorim. “Reggae, Cultura e Turismo” was the theme of the second module of the course, taught by the researcher and professor, Ananias Martins, who reflected on the association of reggae as a cultural element and its importance in tourist activity.

Other training courses are planned for this year as part of the activities of the São Luís, Ilha do Reggae project, with topics on Empreendedorismo, Gestão de Qualidade, Gestão Financeira, Recursos Humanos and Gestão de Projetos.