"Reincarnated" by Snoop Lion opens very important pathways for reggae into the mainstream!

Snoop Lion's (aka Snoop Dog) album"Reincarnated"debuted at number sixteen onBillboard'sTOP 200. In its release week, 21,301 copies were sold. With 12 tracks,"Reincarnated"features dancehall names such asMavado,Mr. Vegas,Collie Buddzand other music greats such asAkonand Canadian rapperDrake. Although 21,301 copies sold are very impressive numbers for the Reggae universe, Snoop has always been used to selling at least double that in the same period. An example is his latest documentary called"Doggumentary", which reached 50,000 copies sold in just one week.It is alreadyBillboard's best-selling reggae album. Comparing in terms of sales,"Rebirth"byJimmy Cliff(winner of the Grammy for best reggae album that year) since its release has sold only 40,000 copies and is in tenth position."Peace of Mind"fromRebelutionis currently in second position and has sold more than 61,000 copies.SOJA's most recent album in almost 1 and a half years of release managed to sell only 42,235 copies.